Ecommerce Business Development Course Module

Module 01: What is E-commerce business
What is Local SEO?
What is E-Commerce SEO?
Why You Need Local SEO?
Why You Should Take This Course & What You’ll Be Able To Do By The End.

Module 02: What you need before starting your E-commerce business
Planning & Getting Prepared
Know about the Local Search and it’s SERP impact.
Understand Google Local Pack and One Box Results.
Collect Business information before starting the project.
Knowing Your Target Audience & Website Goals.
Local SEO Ranking Factors.

Module 03: How to find right product ideas
choosing the right product to get started
Introduction to Competition Analysis
How & Why To Find Your Top Online Competitors
List of Competition Analysis Tools

Module 04: Choosing business name & branding design
Researching your niche-specific domain name
Purchasing domain hosting
designing logo through online tools

Module 05: Keyword Research & Competition
Performing proper keyword research to ensure your SEO
Finding Keywords You Are Already Ranking or New Keywords For Your Business
Researching Your Competitor’s Keywords
Selecting Final Keywords
Determining how easily we can rank for specific keyword

Module 06: Creating Your Google My Business (GMB) Listing
How to Determine If Your Business Is Already Listed
Adding Your Business If It’s Not Already Listed
Google’s Guidelines for Listing on Google My Business
GMB Optimization & Verification
Google Brand Page Post Creation & Optimization
Google Multiple Location Verification Process
The Importance of Google Reviews
The Difference Reviews Can Make On Your Ranking Position
How Many Reviews Do You Need?
The Quickest and Easiest Way to Get Reviews

Module 07: Website creation
creating your full e-commerce website step by step
On-Page Optimization For E-Commerce Website
Title Tag Optimization
Meta Tag Optimization
URL/Permalink
Heading Tag
Anchor Text
Internal and External Links
Image Optimization
Robots.txt
Sitemap
Content Optimization

Module 08: Citations & Backlinks
What is Citation Building?
Types of Citation
How to Create Effective Citation for Business.
Local Blog Commenting
Contextual Backlinks
Directory Submission
Guest Posting

Module 09: payment method
Setup payment gateway & all the things

Module 10: Digital marketing & Facebook marketing
Create & Optimize Facebook Business Page & marketing strategy for facebook
Create & Optimize LinkedIn Company Page & marketing strategy for LinkedIn
Create & Optimize YouTube Channel & marketing strategy for video marketing.

Module 11: Google Search Console & Analytics Tracking
Google Search Console- add and verification.
Google Analytics Basics

Freelancing Marketplace
Freelancing Class: Fiverr
Freelancing Class: Upwork.com
Freelancing Class: freelancer.com
Freelancing Class: Peopleperhour
Freelancing Class: Themeforest
Marketplace Payment Solutions Class: Payoneer